By now you must’ve heard of Pinterest and you might be wondering if you need it for your blog. Many bloggers out there swear that if done correctly it can boost your blog’s traffic. The following article is going to explain to you how to use Pinterest and increase Pinterest blog traffic. You will also learn how to make money using Pinterest.
*The following post contains Affiliate links, which means I may earn commission on a sale of a product you purchase through my links at no extra cost to you.
What Is Pinterest?
Why Do You Need Pinterest For Your Blog?
Pinterest is a great way to bring traffic to your blog because it relies on visually appealing content. People are attracted to great visuals and Pinterest is a perfect place for people to find things they are interested in. It’s a perfect way for you to offer something of value to your readers with a link to your blog. When somebody searches for something on Pinterest based on their interests they get a collection of pictures. If a picture is attractive enough and contains a great message (what’s commonly known as a Call-To-Action) people will be more inclined to click on it and see whether it’s something they want to look into further.
No matter what’s your blog niche you can create a corresponding picture to post on Pinterest. For example, if you’re a travel blogger you can use a beautiful picture you took on your trip to link to a post on your blog. When people see your picture they will be interested in knowing where it’s from and they will most likely like to read about it. This way when they click on the picture it will take them to the article on you blog. This is a great way to increase your Pinterest blog traffic.
How To Make Money With Pinterest!
Did you know that according to Pinterest, 93 percent of Pinners (male and female) shopped online in the past six months? (stats via Sprout Social) This shows that if you use Pinterest effectively it can make you more money. If you have an online shop or sell any products on your blog you can generate more income using Pinterest. When you create attractive images with a great Call-To-Action messages people will click on the images and be taken to your online shop, blog shop page or your Etsy shop. You can then easily convert these visitors into new customers.
Simple Strategies To Boost Pinterest Blog Traffic Now!
Create Pinterest Friendly Images
First you need to create a Pinterest friendly visual images. These images need to have a vertical orientation because the way Pinterest displays images works best if the image is vertical. The ideal size of a Pinterest image is 735 x 1102 pixels. The above image is a perfect example of a Pinterest friendly image.
There are many tools you can use to create Pinterest friendly images. These can be tools such as Photoshop or free online tools such as Canva, Infogr.am or PicMonkey. For an overview of one of my favorites Canva read my blog post here. If you’re using Canva you can easily pick a Pinterest template from their list of templates or if you want to create an even longer image use the Infographic template. I have used both templates very successfully for Pinterest purposes.
Enable Rich Pins For Your Blog Pinterest Images
Rich Pins are images that have extra information embedded into them. They contain a link to your blog article as well as bolded headline (essentially the title of your blog post) and a description. They simply give your reader more information about the pin. Therefore this type of pin is more likely to get people to click on it. This is another great way to boost your Pinterest blog traffic.
There are five types of Rich Pins:
- Place Pins include a map, address, and phone number.
- Article Pins include headline, author and story description.
- Recipe Pins include ingredients, cooking times and serving information.
- Movie Pins include ratings, cast members and reviews.
Rich Pins need to be enabled for your blog or website and you can do that by way of verifying your website with Pinterest and enabling Rich Pins.
For a great step-by-step tutorial on how to set up Rich Pins for your website check out this article by Melyssa Griffin!
Pin Consistently To Grow Your Pinterest Following & Increase Engagement
Your success on Pinterest depends on how consistent you are with your pinning. The more frequently you pin the more engagement you will receive. Pinterest’s algorithm recognizes those people that pin more frequently. Their pins appear more in people’s feeds than those of people who only pin once a day. Therefore it’s imperative that you set aside some time every day to pin a few pins and repeat this step through out the day.
This type of strategy can be very time consuming. That’s why a lot of bloggers rely on various scheduling software so they’re able to pin consistently throughout the day. It is up to you if you want to invest in this type of platform as some offer free plans (based on how many pins you’re allowed to do) or you might need to pay a monthly fee. The two most recommended Pinterest scheduling platforms widely used by bloggers and entrepreneurs are Tailwind and Boardbooster. I haven’t tried these two platforms yet as I have been growing my Pinterst account manually and I was able to grow it from 0 to 862 followers in just 4 months. So as you can see it is still possible to grow you Pinterest following without any special tools.
Add A Pin-It Button To Your Blog To Boost Pinterest Blog Traffic
It’s amazing to me how many blogs don’t utilize the Pin-It button on their sites. It’s such a simple way to make it easy for your visitors to pin images to Pinterest directly from your blog to save for later viewing. Without this visible option on your site a visitor can forget about your content and just move on to something else. This little button shows up when someone hovers on any of your images on your blog and when they click on the button a window opens up which allows you to pin the image to any of your Pinterest boards. See example below.
There are many plug-ins available to use to allow this feature on your blog. My favorite one is offered by Sumo and it’s completely free. Sumo offers a variety of applications with some of them completely free and others available as a premium upgrade. This plug-in is a great addition to your blog and it will increase your Pinterest blog traffic!
If In Doubt Take A Great Pinterest Course
I have to admit that Pinterest was not a social media platform I knew much about when I started blogging. In fact I knew very little about it and how it worked. I’ve had good success with other platforms such as Twitter so I was a little intimidated by Pinterest. Before I joined Pinterest I tried to read as much about it as I could but I still didn’t really feel confident about what I was doing. Therefore I decided to take a Pinterest course. I did this because I felt that I could save a lot of valuable time instead of trying to figure out everything by myself.
Pin To Profits Course
I looked around for a Pinterest course for a while until I found McKinzie Bean of Moms Make Cents. First I signed up for her free mini-Pinterest course (now called Pinterest Primer) because I wanted to see what Pinterest was all about. It’s a great introduction to Pinterest and I highly recommend you start with it if you’re completely new to Pinterest. It’s a free video course that teaches you the fundamentals of Pinterest. Feel free to check it out here.
Once I learned the basics of what Pinterest had to offer I decided to take McKinzie’s full Pin To Profits course. I felt that she is very knowledgeable and I liked the fact that she offered an easy step-by step course. This course is ideal for Pinterest beginners. It helps you set up your profile, enable rich pins, create Pinterest friendly images with Canva and PicMonkey. But it’s also very valuable for anyone who wants to get serious with Pinterest. McKinzie covers such advanced topics as Affiliate marketing, sales funnels and opt-ins etc. There’s awesome extras included such as how to find group boards, Tailwind and Boardbooster tutorials with free trials, free Canva templates and others. The course has a dedicated Facebook group where you can ask McKinzie questions and get more support.
Pin To Profits Special Offer!!!
This course if one of the most comprehensive Pinterest courses I have found online. It’s definitely something I would recommend whether you’re new to Pinterest or want to take it up a notch. Now it’s even easier to take the Pin To Profits course. You have two options when you sign up. Option 1 is to sign up for the whole suite (5 courses in total) or Option 2 is to sign up for each course individually. So if you already know the basics and want to skip those courses now you can. You can just sign up for what you want to learn. This course will definitely increase your Pinterest blog traffic.
Breakdown of Pin To Profits Bundles
Pin to Profits: Main Course Boundle (5 courses in total) – Regular price $285 NOW ON SALE for $147 ($138 off) – with code: BIRTHDAY
or each courses individually – ON SALE NOW with code: BIRTHDAY25
Pin to Profits: Foundations (Regular price $47) – NOW ON SALE for $35.25Â
Pin to Profits: Automation (Regular price $27) – NOW ON SALE for $20.25
Pin to Profits: Affiliate Marketing (Regular price $47) – NOW ON SALE for $35.25
Pin to Profits: List Building (Regular price $67) – NOW ON SALE for $50.25
Pin to Profits: Promoted Pins (Regular price $97) – NOW ON SALE for $72.75
This deal is valid through 6/11 at 11:59 PM MT.
Click on the Image to Access Pin To Profits!
Conclusion
I know that social media is not everyone’s cup of tea. There are so many platforms you need to master and it can get pretty overwhelming sometimes. Pinterest is just one of the options you can optimize for your blog. Using these simple strategies and being consistent you can get some traction and increase your blog traffic. Whether you end up growing your account all by yourself or end up signing for a Pinterest course you can build a successful roadmap. Since I started putting more effort into Pinterest I have seen a lot of growth in my account and I continue to work on it as we speak. Below you can see that in just 4 months I went from 0 to 14.3K monthly Pinterest views. So I know you can do the same and have great success with it for you Pinterest blog traffic.
UPDATE: I’ve more than doubled my stats now after another 5 months – see results below!
Have you started utilizing Pinterest yet? Do you have any tips to share for Pinterest blog traffic? Let me know in the comments below. And don’t forget to sign up for The Savvy Dreamer newsletter to get your Free Social Media Guide, which includes tips for Pinterest, Instagram, Facebook and Twitter.
This was so helpful and so much great information. Thank you so much for sharing xxx
I’m happy to hear that. Glad you found the article helpful 🙂
Wow! So much useful information. Thank you for this. I will admit I have been struggling with my pinterest I need followers. This will help I am so glad I found it.
Awesome to hear you found the article of you to you and now you can start growing your Pinterest! Thanks for checking it out!
I love pinterest. I’ve been using it for my blog and its working great. Thanks for the tips on how to attract pin users to a blog.
Absolutely Mercy. Glad it’s working for you. Thanks for checking the article out!
I am a lover of Pinterest. It’s the first social media platform I mastered! I love this!
That’s great Felicia. It’s a great platform for sure.
I was seriously considering to create a pinterest account for my blog. After reading this, I’m even more motivated!
Great to hear Niki. It’s a great platform to bring more traffic to your blog!
I think i might open a Pinterest Account after reading this. Thanks!
He he he then my job is done!!!
Bloggers could use these tips, for sure. Thank you! 🙂
Absolutely Tahna. Hope you found these helpful!
This is some really helpful content. I’ve been meaning to step up my Pinterest game.
Great to hear Brooke. So happy you enjoyed the article!
This is such a great article. I’m actually considering opening a Pinterest account to increase my blog traffic 🙂
Oh yes, you definitely should!
I love pinterest, those are great tips
That’s great. Thanks for checking out the article!
This is a great post! Rich pins are on my to-do list. Thank you!
Awesome. You’re very welcome Tiffany 🙂
I just got Pinterest and I didn’t get it at all till now. Maybe I won’t give up!
Don’t give up for sure. It will grow in time.
Great Advice. I’ll try some of them soon!
Happy to hear that 🙂
I just enabled rich pins last week and I’m definitely hoping that I will see an improvement my pinterest traffic soon! Great tips!
That’s awesome Casey. I’m sure they will help a great deal.
you talked me into considering a course! thanks for de-mystifying pinterest potential profitability! 🙂
I’m very happy that you found the article helpful. Pinterest can be tricky if you’re not sure how to go about things. The course definitely helped me.
Thank you for all of the great info! I’m still struggling to make Pinterest anything useful for my blog. I’m going to have to try the rich pins.
Absolutely. Try them and I’m sure it will help your blog.
I love Pinterest! Pinning consistently and doing a bit of manual pinning every day has helped me reach over 1.3M impressions. I love learning more about the platform!
That’s amazing Nicole. I’m hoping mine will keep growing as well. Thanks for checking this out.
I can contest that consistency is everything when it comes to Pinterest. Thanks for the other nuggets.
That’s great Angela. Thanks for checking this out.
I am working on my Pinterest currently! Harder than it looks haha, thanks for the tips!
Yes I know Pinterest has a life of its own. Keep at it!
Thanks for the great tips Kasia. I plan on digging into Pinterest, but it is tough to pin more than once per day. One person even recommended 5 times per day? I will have to plan this and maybe set aside a day to just create Pinterest images.
Yes I know Brian it’s a lot of work. That’s why some people get scheduling software. It’s a great idea if you can afford it. Otherwise putting some time aside a few times per day could work. And yes, definitely create some great images for Pinterest.
Great ideas! I pinned this one. I’ve been a hobby pinner since Pinterest began. Now I’m doing it for my website.
That’s great. Thanks for pinning it. Hope you found these helpful 🙂
Setting up a Pinterest automator has totally changed my Pinterest game!
That’s awesome Bailey. Glad to hear that.
I’ve created my first Pinterest image today and I’m very excited! I still have a lot of things to do on this platform and I hope it will bring my lots of traffic!
Yay, way to go. Doesn’t it feel good to accomplish something this exciting. I wish you all the success.
Very helpful post.. bookmarked for my reference.
Thanks for sharing
That’s great to hear Kirti.
Thank you for sharing this! One of my goals in the upcoming months is to increase my pinterest following, so I’m going to pin this to come back to!
Happy to hear that Brianna. Hope you enjoy going through the tips.
Thank you for leaving a name of a Pinterest plug in. I have been trying to figure out how to put a pin it button on my page for the longest. I would like to have mutiple pictures for folks to choose from when the decide if they want to pin my article
My pleasure Gina Marie. Hope it works well for you.
I’m so clueless when it comes to getting the most out of my pins, and found this super helpful! I’m currently using PicMonkey to edit all my images, but I’ll check out Canva as well!
So happy to hear you found this post helpful. Wish you all the luck with Pinterest. You can do it!
Thanks for all this great info. Pinterest is a social media that still is a mystery to me when it comes to traffic
Glad you found the post helpful Natalie. Thanks for checking it out.
These are all such amazing tips. Rich Pins has made the biggest difference in my traffic!
xoxo,
Dannie
http://www.stilefotocibo.com
That’s great to hear Dannie 🙂
Rich pins are the thing I need to master next. I always wondered how people did that, now I know!
That’s great Marian. Awesome to hear you find these tips for Rich Pins helpful. Wish you great success with Pinterest.
I keep hearing a lot about Pinterest and how good it is for traffic. I feel a bit overwhelmed by it as I wasn’t sure if it’s for me or how time consuming it would be, but this is really useful!
Happy to hear you find the article useful Samantha. Let me know if you have any questions.
Just what I was looking for real tips that I can put to use. Thank you.
I’m so happy to hear that. That’s exactly what I was trying to accomplish with my article 🙂
Great advice, going to enable rich pins right now! Keep up the great work!
That’s great Leah. And thank you for your kind words!
Some really great tips here, thanks for sharing. I’ve seen such a boost in my traffic since working on a Pinterest Strategy, still need to get rich pins sorted though
Dani x | http://www.flourishingfreelancer.com
That’s great to hear Dani. Yes Rich Pins are a must.
I’ve been wanting to take a Pinterest course for a while now, I will look into this one. Thanks for sharing.
That’s awesome Kami. Let me know if you have any questions about the course 🙂
Great tips. I love Pinterest!
Yay! It’s great! Thanks for checking the post out.
This is a great post 🙂 I’m a self confessed Pinterest Ninja and managed to get over 650K views to a brand new Pinterest account in 2 months and I confirm everything you wrote about. I’m very lucky to receive almost 8 million monthly views on my Craft Pinterest account. I’m glad you saw success with that course 🙂 and here’s to much more xo
Wow, you’re indeed a ninja!!! I’m super impressed and inspired by you now!!!
This article is great since I am trying to grow my Pinterest traffic. I learnt a lot and I am going to try it out. Thanks!
Super happy to hear it was helpful to you!
These are fantastic tips on boosting traffic from Pinterest!
Thanks so much Susannah! Glad you enjoyed the article!
This is a fantastic post. I haven’t try using Pinterest yet but will definitely follow your tips.
x
May
http://happinessinmay.com
So happy to hear that May. You should definitely try it.
Great tips! It will help me to increase my post engagement and impressions!
Awesome. Happy to hear that 🙂
I have been finding it hard to increase my views. Now I know I need to create rich pins and pin consistently.
Oh yes, that is the only way to have more success with Pinterest! Thanks for checking out the article.
very helpful tips
Thank you Muhammad.
Hi Kasia, Yeah Pinterest is a great way to increase your readership. Currently I get more readers from pinterest than anywhere else. Also it decreases your Bounce Rate so in theory could increase your Search engine Ranking Position even though the links you get are no follow.
That’s great news David. I’ve been doing Pinterest for a while now and am constantly re-working my strategies. My impressions have increased significantly since I’ve started so that’s very encouraging. Thanks for checking out the post.
This was very helpful.
I’ve left my profile for a while now but with this news, I guess, I’m back to Pinterest.Thanks for the share!
Oh yes don’t give up on Pinterest Enele. It’s so good for a blog. I hope with these tips you can get back on it.
Yes, I will!